ABOUT US

It is my great pleasure to welcome all delegates, partners, and participants to BE @ Penang 2026, themed “BE The Multiverse.” This forward-looking theme captures the essence of the world we live in today—one defined by rapid transformation, boundless innovation, and the need to navigate complexity with confidence and vision. “BE The Multiverse” speaks to embracing the limitless possibilities in today’s business environment. It encourages us to explore different “realities”—from traditional markets and established trade networks to digital ecosystems, AI-driven strategies, and sustainability innovations. Each dimension represents a unique pathway for growth, demonstrating how businesses can thrive along parallel tracks through emerging technologies, global expansion, regenerative models, and bold new frameworks. In doing so, it fosters a mindset of exploration. strategic agility, and adaptability in an increasingly interconnected and dynamic global landscape. This vision resonates strongly with Penang2030, our long-term aspiration to build a family-focused, green, and smart state that inspires a higher quality of life. As we move toward this goal, platforms like BE @ Penang play a critical role in driving innovation, strengthening industry collaboration, and creating opportunities that connect people, ideas, and economies across borders. I am confident that BE @ Penang 2026 will serve as a catalyst for meaningful dialogue. transformative partnerships and forward-thinking solutions that will benefit not only Penang but also the wider region and global community. I wish you all a productive, engaging, and memorable experience in Penang.

It is with great pleasure that I welcome you to BE @ Penang 2026: BE The Multiverse, a conference that reflects the dynamic intersection of tourism, creativity, and global business events. Penang, often hailed as the “Silicon Valley of the East,” has long been recognised for its strong industrial base, innovation-driven economy, and vibrant ecosystem of talent and enterprise. At the same time, it is proudly a UNESCO World Heritage Site and UNESCO Biosphere Reserve, celebrated for its rich cultural heritage, diverse communities, world-renowned culinary landscape and biodiversity. This unique combination positions Penang as a destination where tradition and modernity coexist — making it an ideal setting for a conference that explores multiple dimensions of growth and opportunity. From a tourism and business events perspective, BE @ Penang 2026 plays a vital role in bringing together industry players, leaders, and visionaries from around the world. It serves as a platform to share ideas, exchange knowledge, and foster meaningful collaborations that extend far beyond the event itself. Such gatherings strengthen Penang’s standing as a globally connected hub where innovation, culture, and commerce converge seamlessly. We warmly invite all delegates, partners, and industry stakeholders to not only engage in the insightful discussions and networking opportunities offered by this conference, but also to experience the very best of Penang — from its heritage streets and creative spaces to its renowned food and hospitality. May your time here be both professionally rewarding and personally enriching. We look forward to welcoming you and hope you leave with lasting memories, valuable connections, and a deeper appreciation for all that Penang has to offer.

On behalf of the Penang Convention & Exhibition Bureau, it is my honour to welcome you to BE @ Penang 2026, themed “BE The Multiverse.” This year’s edition is especially meaningful as we celebrate the 10th edition of BE @ Penang, alongside the 10th anniversary of PCEB — a significant milestone that reflects a decade of growth, collaboration, and commitment to advancing Penang’s business events industry. “BE The Multiverse” captures the evolving nature of the industry today — one that is no longer confined to a single dimension, but instead thrives at the intersection of multiple sectors, disciplines, and ideas. BE @ Penang 2026 is positioned as a true convergence point, where industries, technologies, and communities come together to create new value and unlock fresh opportunities. The modern business events ecosystem now connects multinational corporations, technology innovators, sustainability leaders, academia, creative industries, and policy makers in increasingly integrated ways. This theme reflects that reality — signalling that BE @ Penang is not limited to one dimension of the industry, but spans multiple spheres of influence, driving innovation through collaboration and diversity of thought. More than just a conference, BE @ Penang is a platform for empowerment and growth. It creates meaningful opportunities not only for established industry leaders, but also for young professionals, students, and emerging talents to gain exposure, build networks, and develop practical insights. By bridging experience with fresh perspectives, we are nurturing a stronger, more inclusive, and future-ready business events community. As we mark this double milestone, we reflect on how far we have come — and more importantly, look ahead to the possibilities that lie before us. We believe that every participant will benefit from this experience through impactful conversations, new partnerships, and renewed inspiration to navigate the complexities of a rapidly changing world. We are proud to host you in Penang and to celebrate this journey together. Here’s to an engaging, transformative, and truly multidimensional BE @ Penang 2026.