A Message from The Rt. Hon. Chow Kon Yeow

It gives me great pleasure to welcome you to BE @ Penang 2025, Malaysia’s premier business events conference, held under the inspiring theme: “BE at Penang: BE THE WAVE.”

This conference reflects Penang’s unwavering commitment to advancing the Penang2030 Vision, a people-centric policy framework aimed at creating a family-focused, green, and smart state that inspires the nation. The gathering of industry leaders, innovators, policymakers, and entrepreneurs here in Penang is more than a meeting of minds – it is a vital step in strengthening the ecosystem of knowledge, innovation, and collaboration that drives our state’s progress.

The Business Events industry plays a pivotal role in this transformation. Beyond being a catalyst for tourism, it is a high-value, high-impact sector that generates knowledge exchange, investment opportunities, and international networks. Each conference, exhibition, and meeting held in Penang enhances our reputation as a global hub of ideas, while contributing significantly to our economy, talent development, and sustainability goals.

Importantly, the impact of this conference extends far beyond the Business Events sector. The innovations, partnerships, and investments fostered here will create ripple effects that benefit local businesses, entrepreneurs, and communities across Penang. From stimulating new collaborations between industries to attracting both domestic and foreign direct investment, the outcomes of BE @ Penang 2025 will open doors of opportunity that support inclusive growth and improve the quality of life for all Penangites.

By hosting BE @ Penang 2025, we reaffirm Penang’s position as a leader in Malaysia’s business events landscape and strengthen our role within the Asia Pacific region. This conference will not only provide opportunities for learning and collaboration but also inspire participants to be part of the ‘wave’ of progress shaping industries, communities, and the future economy.

On behalf of the State Government of Penang, I extend my deepest appreciation to all organisers, partners, and participants who have made this event possible. May BE @ Penang 2025 be a fruitful platform for innovation, connection, investment, and growth as we collectively shape the future together.